
Pricing
256 GB SSD — Base Model PKR 225,000
512 GB SSD — Pro Model PKR 265,000
Key Specifications
Chip
Apple A18 Pro
RAM
8 GB
Display
13″ Liquid Retina
Battery
Up to 16 hrs
Weight
1.23 kg
FAQs
1. What is the objective of this partnership?
To enable Transworld users to buy Apple devices (iPhone, iPad, MacBook) from Transworld platforms, while Leading Edge fulfills these orders via its partner network.
2. Is there any additional benefit customer will get on purchase of Macbook Neo?
Yes, customer will get Rs. 10,000 discount claimable at Mercantile Care against purchases or services.
3. Is this a commercial partnership?
No, currently there are no commercials involved (no commission, revenue sharing, or fees). Future commercial models may be explored.
4. What products are included?
Starting with Macbook Neo and later iPhones, iPad, and Macbook Air & Pro after mutual agreement.
5. What is Transworld responsible for?
Lead generation via website/app checkout page, inbound call center, promotion across digital assets, sharing confirmed potential orders with Leading Edge, and obtaining approval for all marketing content.
6. What is Leading Edge (Mercantile) responsible for?
Order confirmation, payment coordination, packaging & delivery, customer invoicing, after-sales support, and ensuring product availability.
7. Who will deliver the products?
Leading Edge (via its logistics/partner network) will handle end-to-end delivery.
8. Who will handle payments?
Payments will be collected and managed by Leading Edge.
9. Will Transworld handle inventory or logistics?
No. Transworld’s role is limited to lead generation and promotion.
10. How will leads be shared?
In agreed format (Excel/CRM) on a daily basis with complete customer/order details.
11. Will Transworld get campaign visibility?
Yes, performance data can be shared upon request.
12. Can Transworld run campaigns independently?
No. All campaigns require prior approval from Leading Edge.
13. Who provides after-sales support?
After-sales support will be handled through authorized Apple service channels via Mercantile Care.
14. Will branding/logos be used?
Yes, only with prior written approval from the respective party.
15. Who bears operational and marketing costs?
Each party will bear its own costs.
16. Who is responsible for customer experience?
Transworld: Lead quality & communication
Leading Edge: Fulfillment, delivery & service
Leading Edge: Fulfillment, delivery & service
17. In which cities will delivery be available?
Currently available in Karachi, Lahore & Islamabad.
New Arrival · 2026
MacBook Neo
Choose your colour
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Available Storage
256 GB SSD
512 GB SSD
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